The best product isn’t automatically the winner – in some cases, a lesser product may go the distance based on great marketing, a lower price or other factors. For instance, in the battle of videotape formats in the 1980s, VHS had poorer quality than BetaMax, but better distribution, so it became the most popular standard. With keyboards, the current QWERTY configuration, named after the order of the top row of letters, has become the standard after its debut in the 19th century. Attempts to bring other styles to the marketplace on a large scale have failed. Writer Bio
