The Jitterbug cell phone is aimed at older users who don’t like complicated cell phones. Jesse James Garrett of Business Week says it has many features that make it more comfortable for Baby Boomers, like large, easily visible buttons and a cushioned earpiece. It even greets users with a dial tone when they open the phone. While Jitterbug’s features appeal to customers who are intimidated by technology, they also cause some problems and limitations to other users. Jitterbug charges around $150 for its cell phones, unlike many other carriers who offer free or discounted phones to new subscribers. Writer Bio
